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Just K.I.S.S.
In an era of digital disruptions and reduced attention span, everyone should learn this old journalistic adage: ‘Keep it short and simple’.
THERE is a lesson for speakers in general – don’t bother to give a lecture, talk or sermon that is more than 30 minutes unless you are confident of holding your audience or you have a captive audience that is forced to listen to your monologue.
Unfortunately, many speakers are not aware of the shrinking attention span of their listener, especially the younger set.
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